2017 Challenge

How can we simplify interaction with and programming of robots?

The number of installed industrial robots worldwide is on the rise and they are performing increasingly complex tasks and working increasingly closer with people

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How does it work?

Submit your idea

Complete and submit a short application form on this site before 15th August 2017 – only include information already in the public domain

Get shortlisted

We select the best ideas and ventures during August and contact them directly to invite the winners to attend our October pitch day event

Make your pitch

Pitch your idea or venture directly to ABB Robotics - we will select the best ideas or ventures to receive an offer from ABB Robotics

Get an offer

We will make you an offer which could include funding, access to robots, venture support or market access based on your needs

What’s in it for you?

Successful applicants will be invited to pitch their ideas and prototypes directly to ABB Robotics at a live pitch event in November for the opportunity to be selected to receive an IdeaHub offer. Based on the size, maturity and needs of your venture, the IdeaHub offer may include:


Investment in return for a share of equity - the level of funding will be based on what it takes to get your concept or business to the next significant milestone


We can provide access to industrial robots to further test, refine or prove your solution - we can also provide access to world-class robotics experts and shared lab space if required

Venture support

Benefit from the advice and expert support of an experienced venture capital team to develop and accelerate your concept or venture to funding and revenues

Market Access

If you are ready, we can provide support to access global markets or provide direct access to customers for in-market testing or initial sales.

Your IdeaHub offer will be designed to successfully take you, your idea and your venture to the next level of development.

Our timeline

June 1st 2017 Applications open
August 15th 2017 Application deadline
August to September 2017 Shortlisted candidates will be contacted for interviews
November 2017 Live pitch event and final selection

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